An influencer needs the right mix of photos, audience, and engagement. These provide many opportunities to make money from Instagram followers:. We are going to focus on the most common way to earn money on Instagram. That mame be creating sponsored content for brands. Many brands will only offer you free products. You can maximize the money you make when you publish sponsored photos. Learn how social media campaigns work from a business perspective. There are three things that will determine whether you can make money on Instagram:. Engagement is more important than follower count for influencers. It is especially important because companies are looking for conversions. They want an influencer that convinces people to buy their peoole.