You might make it big, and you might even have millions of fans. So the estimates here are approximate. But they’re still depressing enough to convince any sensible person hoping for a career as a YouTube star to start looking for a Plan B. And it’s steadily getting worse. Infor instance, the top 3 percent got 86 percent of the views. Maybe you think you can make it to that level—you’ll be posting really great content youtubeer day and sharing it with your large social media following. Great plan! But even at 1.